Press Release

Pitcher Rated “Best-in-Class” in 2019 POI Report

Pitcher PR

NEW YORK, May 3, 2019 – Pitchera leading sales enablement platform, has been rated a “Best-in-Class” performer in the 2019 Vendor Panorama for Retail Execution and Monitoring in Consumer Goods released by Promotion Optimization Institute, LLC (POI). POI specifically identified Pitcher as being Best-in-Class in the categories of Retail Merchandising, Social Selling, and Interactive Customer Presentations.

“We’re all thrilled to see the results of this report. We’re honored to see our team’s hard work recognized in this way” said Mert Yentur, CEO and Founder of Pitcher. “There are more than 75,000 people using Pitcher in 52 different languages in over 136 countries. We’re proud to be a company that is making a real difference for sales organizations of all sizes around the world.”

The POI report highlighted several ways in which Pitcher stands out above the competition. The report says, “With their cross-industry experience, Pitcher gives a new flavor to retail execution, especially with their intuitive approach to Perfect Store execution. The efficiency gains from their solution allow users to spend more time as advisors to store managers leveraging the interactive selling capabilities based on the work Pitcher has executed in the pharmaceutical industry.”

The report also praises Pitcher for its collaboration tools, gamification, “insightful” analytics capabilities, and eCommerce integration. POI summarizes their opinion of Pitcher by saying, “We expect Pitcher to flourish because of the level of innovation, demonstrated ability to expand across geographies, and the high degree of usability.”

“POI are the experts on this subject, and their goal is to help organizations move the needle by selling more and gaining a competitive advantage,” said Mr. Yentur. “We couldn’t be happier with receiving such a strong recommendation.”

To experience Pitcher first hand, interested parties can request a demo at pitcher.com.

About the Promotion Optimization Institute
POI brings together manufacturers, retailers, solution providers, analysts, academics, and other industry leaders with the specific objective of collaboratively improving the promotion and distribution of consumer goods. Members of POI share cross-functional best practices in both structured and informal settings. Additionally, members benefit through our industry alliances, the Certified Collaborative Marketer (CCM)™ program, and  industry-leading summits around the globe. POI aims to instill a financial and metrics-based discipline not typically found with other trade groups. The goal of our innovative approach is collaborative promotion optimization. The focus is on the customer/shopper through sales, marketing, and merchandising strategies. Executive advisory boards keep us apprised of industry needs and help us provide desired outcomes for members, sponsors, and academia.

About Pitcher
Pitcher is a leading provider of mobile sales enablement and content management for field sales and marketing teams. With an intuitive and feature-rich platform, Pitcher’s cloud-based software makes it easier for field sales and marketing professionals in industries such as life sciences, consumer packaged goods, financial services, and manufacturing to plan for, execute, and analyze their business meetings.

The immersive, feature-rich software can be executed across various desktop and mobile devices to better engage customers and field reps throughout the entire sales and marketing lifecycle. Headquartered in Zurich, Pitcher serves hundreds of customers across the globe with international offices in New York City, Barcelona, Istanbul, Tokyo, and Singapore. For more information, visit http://www.pitcher.com and follow on Twitter @Pitcherdotcom.