A unique solution built entirely around the specific needs and requirements of MSL teams.
We have witnessed a rapid transformation in the healthcare environment over the past decade. The exchange of medical and scientific information has shifted from a relationship based interaction to a fact-based engagement. Today healthcare professionals work in a digital world, and as a medical function, companies must utilize advanced tools and capabilities to meet them in this space.
THE TYPICAL MSL - KOL INTERACTION IS VERY DIFFERENT FROM A COMMERCIAL REP - HCP INTERACTION IN MANY WAYS.
Typical Interaction Duration
30 minutes - 2 hours
Typical Content Length
100+ Slides, Studies, Research
On-label and Off-Label
MD - MD
MD - Sales Rep
Customer - Compound Awareness Approach
Face to face, Remote
Mostly face to face
Depth & Breadth of Content
Speed & Quick/Effective Pitch
Core Engagement Type
Technical Discussion, MSL assisting Physician
Sales Discussion, Rep convincing Physician
ENGAGE & ANSWER: HIGHLY VALUED INTERACTIONS USING BOTH REACTIVE AND PROACTIVE CONTENT ACROSS ALL CHANNELS AND REGIONS.
Access to all text in clinical papers, conference materials and much more in one place using full-text search.
Deliver scientific presentations and education relating to the therapy area, mode of action and clinical evidence.
Create customized journeys from your existing presentations to give personalized KOL journeys.
Share and let the physician decide when to engage your content while recording their interaction.
Engage with external experts to generate and collect scientific data, including investigator-initiated studies.
Access clinical trial information, collect data from participating investigators and share any results with external stakeholders.
Use Remote App to on the Phone to control tablet during the roundtables and conferences and eliminate compliance concerns.
The ability for KOLs to initiate remote interactions; while keeping track of physicians every and each interaction.
OFFLINE DATABASE: STUDIES, CRM DATA, CLINICAL TRIALS. AVAILABLE ON THE DEVICE, ANYWHERE, ANYTIME.
Single view of a customer (KOL) and account (Organization) profile.
Capture insights and learnings from customers and record them to profiles.
Plan any activity around the opinion leader or the organization, access pre-visit data without connecting to multiple backend systems.
Complete reports, manage calendars, understand customer spend and much more seamlessly.
View and edit medical plans and projects and share them with KOLs.
CONTENT MANAGEMENT SYSTEM: FLEXIBILITY AND COMPLIANCE HAND-IN-HAND WHILE GIVING YOU THE FULL CONTROL OF THE CONTENT CREATION-DISTRIBUTION-CONSUMPTION PROCESS.
Robust, simple to use cloud-based tool to create, edit, and distribute slides, videos, spreadsheets, publications, textbooks podcasts and much more.
Set permissions, expiration dates and access rights to content or users.
Select which content can be customized and keep everything aligned and compliant at all times.
Quickly create and deploy your interactive forms and surveys to collect data and information requests to manage incoming insights efficiently.
Create once and deploy content to all channels; for use offline on mobile devices and online using standard HTML5 for web sharing.
Ability to give MSL’s their own Admin interface to upload and modify their content.
LET US SHOW YOU HOW WE CAN EMPOWER YOUR MEDICAL TEAMS TO CREATE REAL IMPACT WHILE PROVIDING A CUSTOMER-CENTRIC EXPERIENCE.