According to a commissioned study conducted by Forrester Consulting on behalf of Pitcher, marketers and sellers struggle with content quality and process inefficiencies. In the B2B world, buyers expect highly meaningful and personalized interactions with sales reps.
Our hearts and thoughts go out to the people who are affected by COVID-19. We want to express our appreciation to the heroes in the field: healthcare workers, local communities, aircrew, law enforcement, firefighters and workers in all essential services who are still serving selflessly on the front line of this global pandemic.
The internet has spread its influence far-and-wide. Today close to five billion people (57% of the world's population), browse it for diverse reasons. Can you guess the most popular way to access the internet? If you said smartphones, you've hit the nail on the head. Within this mobile connection arena, there's something of a technical revolution in motion creating, innovating, and developing new trends almost daily.
Financial Services is a conservative arena at the best of times. Fund managers, bankers, insurance agents, mortgage providers, credit card entities, and the like are slow to invite technology or new ideas into their space. However, things have substantially changed over the last few years. Indeed, for many reasons noted below, it's clear that financial services as an industry could be the poster child of everything beneficial sales enablement can do for you. Finserv markets are yielding to innovations daily, and SaaS developers have noticed the shift - especially those leading the technological drive into this industry.
When talking about sports and entertainment events, nothing beats a full house. Fans and enthusiasts reserve all the seats hopefully long before the big day to build up a more significant following and gain demand momentum for more of the same. Professional entertainment and sports entities share the goal of creating memorable experiences for a substantial number of people.
Why distributors are an essential cog in every manufacturer's wheel
Industrial manufacturing is a defined and specific field of operation. There aren't many choices when it comes to getting the product into the marketplace. The merits of adopting a direct selling model are always a temptation, but multiple challenges emerge (in most cases, stemming from the complexity of supply-chain management). To avoid the pitfalls, manufacturers instead opt to sell their products through traditional distribution channels.
New York, September 17, 2019 - Pitcher, a leading sales enablement platform, was included as a Representative Vendor in Gartner’s Market Guide for Sales Engagement Platforms, published 13 August 2019. According to the Market Guide, “Sales engagement platforms expand sales enablement capabilities by using information about buyer and seller engagement to deliver better sales results. Application leaders supporting sales technology should use this Market Guide to understand the key capabilities of 14 vendors.”
NEW YORK, May 3, 2019 – Pitcher, a leading sales enablement platform, has been rated a “Best-in-Class” performer in the 2019 Vendor Panorama for Retail Execution and Monitoring in Consumer Goods released by Promotion Optimization Institute, LLC (POI). POI specifically identified Pitcher as being Best-in-Class in the categories of Retail Merchandising, Social Selling, and Interactive Customer Presentations.
NEW YORK, April 13, 2019 – Pitcher, a leading sales enablement platform, has been ranked a top 10 performer in Research in Action’s Vendor Selection Matrix™—Sales Engagement Management SaaS and Software: The Top 20 Global Vendors 2019 report. Research in Action’s report is based on survey data collected in Q4 of 2018 and Q1 of 2019, covering 1,500 business and IT managers in a combined telephone and online survey. Research in Action collected more than 45,000 data points for evaluation.
NEW YORK, December 17, 2018 – Pitcher, a top global sales enablement platform, has been named a Leader in a new report from Aragon Research, released December 13th, 2018. The Aragon Research Globe™ for Sales Engagement Platforms, 2018: Delivering Sales Productivity and Faster Deal Outcomes1 is an independent examination and assessment of 19 sales enablement/sales engagement platforms for the current year.
What Is Sales Enablement? Why Is It Important?
On a basic level, sales enablement is about providing your sales team with the tools, information, and resources they need to sell more effectively. Everyone agrees that this is important. Successful companies aren’t asking whether they should support their sales teams, but rather how and with what tools.
These days, sales professionals have some of the best jobs, but some of the biggest challenges. History’s stereotype of the salesman has been erased, and faster, smoother, more agile employee has emerged. It is important for every company with a sales department, no matter how large or small, accepts the importance of the role of technology in their businesses. Digital content management platforms are, without a doubt, the most effective way to groom organized, shrewd and well-informed sales professionals who are able to give their clients the most relevant and current materials they need in order to conduct business well.
