We have heard a lot of discussion around the Covid-19 pandemic and tech, specifically how the pandemic has been affecting lives, businesses and processes. Individuals and organizations have started to rely more on technology, but this got us thinking: how do we tell the temporary adoptions from those that will stay because they have had an undeniable impact? At Pitcher, we believe this question has a rather straightforward answer and is part of evolution itself.
Every year, Gartner produces one of the most comprehensive reports on the most relevant and upcoming technology trends. But 2021 is a special year with unexpected velocity caused by unprecedented socio-economic challenges. Digitization has already made us more flexible throughout recent decades – we are used to change – however, the Covid-19 pandemic has radically changed how we live and work together. Some of these changes are here to stay and will last long after the pandemic has passed, so it’s better to address them and plan ahead.
New York — July 21, 2020 — Pitcher AG, a leading sales enablement company, today announced that its Pitcher Impact - Sales Enablement & Closed Loop Marketing app is now available for free trial and purchase on SAP® App Center, the digital marketplace for SAP partner offerings. The Pitcher Impact app is now fully integrated with SAP Cloud Platform and provides industry-leading sales enablement and 100% offline capability for companies looking for a turnkey sales enablement solution.
According to a commissioned study conducted by Forrester Consulting on behalf of Pitcher, marketers and sellers struggle with content quality and process inefficiencies. In the B2B world, buyers expect highly meaningful and personalized interactions with sales reps.
Our hearts and thoughts go out to the people who are affected by COVID-19. We want to express our appreciation to the heroes in the field: healthcare workers, local communities, aircrew, law enforcement, firefighters and workers in all essential services who are still serving selflessly on the front line of this global pandemic.
Today, close to five billion people (57% of the world's population) browse the internet for different reasons. Can you guess the most popular way to access the internet? If you are thinking of smartphones, well you've hit the nail on the head. The mobile-first industry is undergoing a daily revolution; new trends are developed and innovated while disrupting the consumer and business industries.
Financial Services is a conservative arena at the best of times. Fund managers, bankers, insurance agents, mortgage providers, credit card entities, and the like are slow to invite technology or new ideas into their space. However, things have substantially changed over the last few years. Indeed, for many reasons noted below, it's clear that financial services as an industry could be the poster child of everything beneficial sales enablement can do for you. Finserv markets are yielding to innovations daily, and SaaS developers have noticed the shift - especially those leading the technological drive into this industry.
New York, September 17, 2019 - Pitcher, a leading sales enablement platform, was included as a Representative Vendor in Gartner’s Market Guide for Sales Engagement Platforms, published 13 August 2019. According to the Market Guide, “Sales engagement platforms expand sales enablement capabilities by using information about buyer and seller engagement to deliver better sales results. Application leaders supporting sales technology should use this Market Guide to understand the key capabilities of 14 vendors.”
NEW YORK, May 3, 2019 – Pitcher, a leading sales enablement platform, has been rated a “Best-in-Class” performer in the 2019 Vendor Panorama for Retail Execution and Monitoring in Consumer Goods released by Promotion Optimization Institute, LLC (POI). POI specifically identified Pitcher as being Best-in-Class in the categories of Retail Merchandising, Social Selling, and Interactive Customer Presentations.
NEW YORK, April 13, 2019 – Pitcher, a leading sales enablement platform, has been ranked a top 10 performer in Research in Action’s Vendor Selection Matrix™—Sales Engagement Management SaaS and Software: The Top 20 Global Vendors 2019 report. Research in Action’s report is based on survey data collected in Q4 of 2018 and Q1 of 2019, covering 1,500 business and IT managers in a combined telephone and online survey. Research in Action collected more than 45,000 data points for evaluation.
What Is Sales Enablement? Why Is It Important?
On a basic level, sales enablement is about providing your sales team with the tools, information, and resources they need to sell more effectively. Everyone agrees that this is important. Successful companies aren’t asking whether they should support their sales teams, but rather how and with what tools.
These days, sales professionals have some of the best jobs, but some of the biggest challenges. History’s stereotype of the salesman has been erased, and faster, smoother, more agile employee has emerged. It is important for every company with a sales department, no matter how large or small, accepts the importance of the role of technology in their businesses. Digital content management platforms are, without a doubt, the most effective way to groom organized, shrewd and well-informed sales professionals who are able to give their clients the most relevant and current materials they need in order to conduct business well.
