Pitcher IMPACT

Innovative application to cover all channels for sales-focused interactions with Health Care Professionals
Medical Devices
Animal Health
Over the Counter


  • Screenshot of Life Sciences Screen
  • Screenshot of Life Sciences Screen
  • Screenshot of Life Sciences Screen

Pitcher works by integrating and enhancing the complex solutions you need to collect and disseminate product knowledge, manage relationships, and sharpen communication skills. Your team's CRM, CMS, ERP, and other tools and platforms work together seamlessly with Pitcher's easy-to-use and efficient interface.


Pitcher is comprised of a range of modules that work together to help field reps, sales managers, and marketers achieve success in life sciences and pharmaceutical sales.

Select a role to see Pitcher use cases

Field Rep

Pitcher acts as a single point of contact between managers, marketers, and field reps. Mission-critical activities and HCP-facing informational tasks are created, assigned, and handled with ease, increasing data visibility for every team member and cutting down on time-consuming detail capturing and administrative work.
Pitcher enables your marketing and sales teams to develop and deploy strategies from one or more channels to reach your target HCPs and gain understanding on what’s happening in the marketplace. Create highly engaging, personalized customer journeys using a variety of content formats, all of which work together seamlessly within Pitcher. Nonlinear, responsive content flows and out-of-the-box objection handlers make sales reps look like superstars.
Let Pitcher remotely continue your interactions with physicians after your visit. HQ can determine what content physicians can access for self guided viewing through their browser, while keeping track of each and every customer interaction.
Pitcher welcomes all major CRM systems and ensures that reps will always have the latest CRM data at their fingertips—even when they’re offline. Handle call planning and previsit data access without connecting to multiple backend systems. Complete your call reporting, time-off territory, calendar management, expense reports and much more seamlessly with Pitcher.
Pitcher orchestrates your sample and assets management. Reps can track their inventory and product movements in real time and capture signatures electronically. The system can track the inventory reps have with them, even offline, ensuring full compliance.
Recording consent and signatures for follow ups with physicians has never been easier. Using Pitcher’s Consent Management module, reps can manage channel permissions with only a few taps.
Pitcher is fully equipped to provide all the necessary tools for key account and medical liaison managers to gain deep insight on their customers, and provide customized workflows to create impactful customer interactions from individual key contacts to wholesalers and hospitals.
Let your sales reps access reports and dashboards in the field, anytime, offline. View account-level performance reports and compare achievements against coaching and skill progress metrics. Access dashboard views at territory level for key metrics to track progress such as call plans, sales and time-on/off territory, and more.

Pitcher’s Workflow For Field Users

Every field interaction is brought together seamlessly with one simple, unified solution, both online and offline.

Always Up To Date

Reps will always have the most up to date CRM data and marketing collateral on their devices, no matter where they are.

Schedule, Customize and Personalize

Reps can leverage CRM and historical visit data to prepare calls and personalize each HCP interaction.

Meet and Engage

Whether face-to-face or virtually, reps using Pitcher can always deliver the most relevant message to HCPs.

Capture, Collect Feedback

With Pitcher, everything is collected and captured on the spot—literature and sample requests, orders, field notes, content interactions, and more.

Report when Visit is Completed

With just a few clicks, complete data from every interaction is synced to the team’s existing CRM. No other app is needed.

Share and Remain in the Loop

After each visit, share notes with HCPs along with any selected content or other collateral via a microsite. Any post-call interaction within this portal is recorded and analyzed.

Follow Up

Call action items and leave-behinds can be sent as a complete file. Follow up hybrid calls are easily conducted and supported by remote screen sharing.


Help your team meet their targets and guide them to stay aligned with your company’s marketing and sales strategy with the power of Pitcher. Our solution empowers individual reps to be more efficient and effective while providing management with real-time insight into how each is performing in the field.
Conduct private coaching sessions with anyone on your team using Pitcher. Capture observations from the field, transfer best practices, and provide instant feedback. Get access to action plan items, objectives, coaching guides, and more. Keep track of coaching records and leverage Pitcher Insight's reporting capability both online and offline.
Pitcher helps your sales team create and share visual reports with out-of-the-box reporting functions. Import / export data in multiple formats and combine data sets for offline analytics. Track progress in the field with real-time KPI analysis, keeping you and your team agile and able to react instantly to changing HCP behaviors.
Using Pitcher you can create, publish, and analyze learning and development content easily. The same tool can be used for pitching and training purposes, giving you great insight into any L&D opportunities in the field without investing in external tools.

Pitcher’s Workflow For Sales Management

Pitcher puts sales force effectiveness managers and directors back into the driver’s seat.


Campaigns and key initiatives for any HCP segment can be planned collaboratively and in detail, leveraging current analytics and historical data.


View your field force’s planned and realized calls and many other details in real time and offline.

Take Action

If you don’t act on insights immediately, it’s too late. Take data-driven action and implement course corrections in real time.


Current and compliant information is a critical part of life sciences and pharmaceutical sales. Sales aids and other materials may need to be recalled, updated, and redeployed at a moment’s notice. Waiting for third parties to complete these tasks before content begins the approval process is a waste of precious time and resources. Pitcher keeps the content cycle moving smoothly and efficiency, and ensures compliance at every step.
Pitcher gives marketers easy cloud-based tools to create, edit, and distribute powerful sales and marketing content. Its conversion engine supports PPT/PPTX, Keynote, PDF, AVI, WMV, MP4, Wav, HTML5, and many more. Set permissions, push content to the team, create interactive surveys, translate content, and embed rich media instantly. Compliance is a breeze with your customized internal approval flow.
Your team’s content creation-distribution-consumption cycle will be more agile than ever before with CCE. Use Pitcher to instantly convert content to your desired format without losing important elements. Stop worrying whether File X will work on Device Y and start putting time and resources toward your next content project instead.
Marketers can create content once, and decide which channels they want to push their content into. Besides face-to-face HCP engagements, content can be directly pushed to the target audience via custom microsites and web portals—making self-guided viewing possible through any browser on any device, while keeping track of each and every interaction.
Stop guessing whether your valuable content is actually being used in the field. Get real-time content analytics, showing your team what is being downloaded, opened, and presented as it happens. Create and share visual reports with out-of-the-box CLM reporting functions, import and export data in multiple formats, and combine data sets for offline analytics.

Pitcher’s Workflow For Marketing Users

Pitcher helps your marketing department optimize communications so your field team can close deals better and faster.

Flexible, Agile Content Creation

Content creators can easily create and upload content with intuitive drag & drop features, meaning your team saves time and money while keeping your marketing collateral up to date.

Central Content Approval & Management

Once content is uploaded to the cloud-based CMS, selectively grant access to anyone on your team to provide feedback before the content is deployed. Easily integrate Pitcher’s content management processes with existing internal approval workflows.

Built For Simple & Fast Delivery

With a single click, pre-built user groups can be selected as content delivery targets. With just a few more, you can assign end dates for content use and manage user permissions.

See Your Content In Action

Get real-time analysis of how your content is performing in the field. See who’s using it and when, and automatically track viewer engagement and behavior.

6 Reasons Why Pitcher Is Your Enterprise Multi Channel Marketing Solution

Compatible Supports virtually any file format, any desktop OS, and any tablet vendor, with no hidden conversion costs.
Controllable Content conversion, delivery, hosting, integration—it all happens automatically and is controlled by you.
Cutting Edge Harnesses cloud computing, Bluetooth technology, offline storage, and much more.
Smart The powerful analytics engine processes your data and presents actionable insights to guide you and your team.
Globally Scalable Pitcher is fully capable of a multi-country, multi-lingual roll out across a range of departments and teams.
Completely Yours Each app looks and feels exactly like you want it to appear—there’s no limit to UI customization possibilities.

Success Stories

See How Pitcher Works For Teams Like Yours
Success Stories

Transform each customer interaction into an experience that you can monitor and evaluate.